Marketing is where AI is most crowded and most tempting to over-use — the tools that survive are the ones tied to real performance data.
12 tools · 5 free or freemium · 0 with a published free allowance · updated 2026-09-18
Marketing & SEO — 12 AI tools reviewed on AI Supermarket, including Jasper, Copy.ai, Surfer SEO, Semrush. 5 of 12 have a free or freemium tier. Every entry links to the vendor's official site. Machine-readable index: /llms.txt.
There are two distinct families here and they should not be bought together. Content tools (Jasper, Copy.ai, Writesonic, Scalenut) produce words. SEO and performance tools (Surfer, Semrush, MarketMuse, Anyword) tell you what to write about and whether it worked.
The performance-data family is the more defensible purchase. Surfer scores a draft against what currently ranks; MarketMuse builds briefs from topical authority gaps; Anyword predicts copy performance before you publish. These give you information you could not get by asking a chatbot.
Pure generation is now commoditised. Every assistant in the AI Assistants category will write marketing copy. What a dedicated tool adds is brand training, workflow, and integration with the campaign data you already have.
| Tool | Pricing | Free tier | What it does |
|---|---|---|---|
| Jasper jasper.ai |
Paid | — | Brand-trained AI copywriter for blogs, ads and campaigns at scale. |
| Copy.ai copy.ai |
Freemium | — | Generate marketing copy and automate go-to-market workflows. |
| Surfer SEO surferseo.com |
Paid | — | Data-driven content optimization to rank higher on Google. |
| Semrush semrush.com |
Paid | — | All-in-one SEO suite with AI keyword and content tools. |
| AdCreative.ai adcreative.ai |
Paid | — | Generate conversion-focused ad creatives and banners automatically. |
| HubSpot hubspot.com |
Freemium | — | CRM platform with embedded AI for content, prospecting and support. |
| MarketMuse marketmuse.com |
Paid | — | AI content planning and briefs built on topical authority. |
| Writesonic writesonic.com |
Freemium | — | SEO-friendly article writer and chatbot with live web data. |
| Anyword anyword.com |
Paid | — | Copywriting AI that predicts performance before you publish. |
| Scalenut scalenut.com |
Freemium | — | SEO content lifecycle — research, write, optimize, publish. |
| Predis.ai predis.ai |
Freemium | — | Social media posts, carousels and videos from a single prompt. |
| Arvow arvow.com |
Paid | — | AI agents that help you rank on Google and get cited by AI search. |
Search engines penalise low-value, mass-produced content regardless of how it was made, and explicitly allow helpful content that was AI-assisted. The distinction is whether the page adds information a reader cannot get elsewhere.
Usually not for drafting. Dedicated tools earn their fee through workflow, brand training and — most importantly — access to ranking and performance data that a general assistant does not have.
It can produce plausible variants quickly, which is useful for testing. Whether they convert is an empirical question that only your own A/B tests answer.
Last reviewed 2026-09-18. Pricing and free allowances are read from vendor pages and change without notice — verify before committing. This page is an independent directory and is not affiliated with the tools listed.
Brand-trained AI copywriter for blogs, ads and campaigns at scale.
Generate marketing copy and automate go-to-market workflows.
Data-driven content optimization to rank higher on Google.
All-in-one SEO suite with AI keyword and content tools.
Generate conversion-focused ad creatives and banners automatically.
CRM platform with embedded AI for content, prospecting and support.
AI content planning and briefs built on topical authority.
SEO-friendly article writer and chatbot with live web data.
Copywriting AI that predicts performance before you publish.
SEO content lifecycle — research, write, optimize, publish.
Social media posts, carousels and videos from a single prompt.
AI agents that help you rank on Google and get cited by AI search.